Three songwriters. Five bandmates. More than 15 years together, building a grassroots audience with a combination of stacked vocal harmonies and collaborative, song-driven Americana. Fruition is proof that thereâs strength in numbers.
How To Make Mistakes, the bandâs first studio album in four years, showcases a reinvigorated group at the peak of its powers. This is American roots music at its broadest and boldest â a melting pot of rock, soul, folk, and pop. What began as a busking string band has evolved into something more eclectic, rooted not only in the unique delivery of three different singers, but also the cohesion of five friends who prefer their music to be homegrown and honest⌠mistakes and all.
âThis is the first studio album that weâve recorded entirely live,â says Jay Cobb Anderson, who shares frontperson duties with fellow multi-instrumentalists Mimi Naja and Kellen Asebroek. âWe recorded 17 songs in 7 days, with everybody playing together in real time, and we didnât overdub anything. The songs sound honest and real. They sound like us.â
Co-produced by the bandmates themselves, How To Make Mistakes restores the momentum that Fruition nearly lost in 2020, back when Covid-19 forced them off the road and into quarantine. At the time, theyâd been playing some of the biggest shows of their lives, crisscrossing the country in support of their most recent release, Broken At The Break Of Day. The albumâs lead single, âDawn,â had even become a hit on Americana radio. Years of relentless work had taken a toll on Fruitionâs mental health, though, and cracks were starting to show in the bandâs foundation. âWe were so deep into the tour hustle that a lot of our cohesive vision mightâve gotten lost,â Naja admits. âLike anybody in any work force, weâd all learned to put our heads down and keep moving forward, even if that wasnât the best thing for us.â
When they reunited one year later for a long-overdue band practice, they took stock of everything that had changed during those 12 months apart. Some members had started families. Others had gotten sober. All of them had made the conscious decision to return to music. Fruition funneled that growth and maturity back into their new songs, which doubled as rallying cries for a band eager to chase down success once again. âWe all had the time to ask ourselves some big questions like âDo we want to keep doing this?'â Naja adds. âThe fact that we reunited in such a reinforced way after all that time apart⌠I think it says a lot about who this band truly is.â
And who, exactly, is Fruition? On songs like âLonely Work,â theyâre a folk-rock band powered by pedal steel and lovely, loping tempos. On âScars,â theyâre a group caught halfway between the earthy textures of Americana and the spacey sweep of something far more ethereal. On âGet Lost,â theyâre a group of adventure seekers looking to leave the big city behind, stacking their electric guitars into harmonized solos along the way. Fruitionâs acoustic roots are evident throughout How To Make Mistakes, too, from âCan You Tell Meâ â a rough ânâ rowdy folk song laced with resonator guitar, mandolin, and upright bass â to the campfire ballad âNever Change.â How To Make Mistakes embraces the full spread of the bandâs past and present, mixing unplugged instruments with electrified arrangements, creating a sound suitable for arenas one minute and front-porch picking parties the next. Itâs the widest net Fruition has ever cast, and itâs also the truest representation of the bandâs wide, all-encompassing sound.
âWhen I think about this record, the word that comes to mind is âtrust,'â says Asebroek. âWe trust each other. We trust the strength of our songs. Weâve come to really know ourselves as individuals and as partners, and instead of trying to prove something to the outside world, weâre trying to show the world that we are who we are, and we love ourselves.â
When Fruition formed in Portland in 2008, the bandâs three songwriters earned their first fans by busking together on Oregonâs street corners. Those informal gigs were raw and real, filled with all the honest imperfections of a live performance. Hundreds of shows later, How To Make Mistakes revisits that flaws-and-all approach, using it as the foundation for the most definitive album of the bandâs career. Tracked live at eTown Hallâs recording studio in Colorado and engineered/mixed by the bandâs own drummer, Tyler Thompson, itâs an album that embraces not only the in-the-moment immediacy of a live band, but also the love, longing, loss, and sheer life lived during the bandâs 15+ years together.
âIf you listen closely,â Anderson points out, âyou can hear tempos fluctuate. Maybe youâll have somebody finger-picking slightly out of time. But thatâs part of the whole idea of learning to embrace your true identity. Weâre a band that would rather lean into a mistake than use studio tricks to erase it. With How To Make Mistakes, we wanted to say, âThis is us, with all of our flaws and all of our strengths.'â
All of their strengths, indeed. Collaborative, consistent, and musically cohesive, How To Make Mistakes is the sound of a band rededicating itself to the long haul.